Scrambler

‚ÄčAn Australian Creative Director and Strategist fumbles through life in America. Live from New York.

An Australian Creative Director and Strategist fumbles through life New York City.

My Chosen Profession.

Ame (Producer): Donkeyfire, we need a name for the plant wall. It's a luxury brand, we can't just say plant wall.
Me (Creative Director): Give me 5 minutes.
(Five minutes pass)
Me (Creative fucking GENIUS): Vertical Garden Installation?
Patrick (Art Director): Love it.
(General agreement, praise. Five minutes pass)
Me (internal monologue): What the fuck am I doing with my life?