Scrambler

​An Australian Creative Director and Strategist fumbles through life in America. Live from New York.

An Australian Creative Director and Strategist fumbles through life New York City.

The 2014 Scrambler Cannes Diary, Part Trois.

1.  Any year at Cannes would be special, but being here during the World Cup is tremendous. And watching little Switzerland score in the 93rd minute for a last gasp win was AWESOME. What's the best thing about Switzerland? Well, their flag is a big plus. HAHAHAHAHAHAHAHAHA.

2. Not sure how he does it, but Adam Ferrier seems to give the exact same speech everytime I see him speak (three times now). He also swears in his speech...man, so edgy!  But he did inform me of the 'Ikea Effect', which claims that if people co-create things, they will value them more than things simply given to them. Interesting.

3. I'm currently watching two guys speak about how they have designed and built a solar powered airplane which can circumnavigate the world without fuel. These guys are significantly more impressive than anyone else in Cannes. Jesus, puts what we do into perspective. We are chumps. 

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More to follow.